Personalizing Emails based on Audience Using Dynamic Content
Personalization is a critical tool for Modern Marketers. Top MAP Oracle Eloqua offers great personalization functionality using dynamic content. Amy Noel, Tegrita's Strategy Lead , explains how.
B2B Buying Trends: Buyers Want a Human Approach
Marketing initiatives were greatly impacted in 2020. As marketers we had to track trends, adjust our plans and get out of the box to succeed. Here is 2020 buying trends all marketers should know