Manar Asaya

Marketers use Marketing attribution to assess ROI of channels that connect them to potential customers. Attribution models can facilitate your marketing efforts and help shape your overall strategy.

A content audit is the foundation of any content marketing strategy. Learn the definition of content audit, how to conduct one, the benefits of it, content audit tools, and how we run it at Tegrita.

Lead Management is the methodology that combines the efforts of both marketing and sales teams with the main objective of growing leads and converting them...

The buzz around Agile Marketing has been growing since a group of forward-thinking marketers gathered in San Francisco in 2012 and wrote the Agile Marketing...

Content experience build relationships with your audience, provide value, and gain clients in the process. Here is an in-depth overview of content experience. Learn more!

Here is what the web has to say when we asked "What is Inbound Marketing?" Excellent answers from marketing industry leaders to help understand Inbound.

Modern marketing is quite abstract, but that doesn't mean it's not important (Especially as many businesses shift to digital marketing!) Learn more about modern marketing.

While there are many different tools available, we have found Hubspot, Oracle Eloqua, and Responsys to be the most effective. Learn more about marketing automation from experts in the field!

As face to face events are being cancelled, what are you doing to keep your audience virtually engaged? Tegrita uncovers 5 effective ways to skyrocket engagement with your audience online!