Email Marketing

The concept of Modern Marketing is still a bit abstract, so here is a look at how others across the web have defined and described the concept.

What is Marketing Automation? We looked, and here is what the web has to say! Advice on Marketing Automation basics.

The average office worker receives 121 emails per day! Let’s talk about calls to action and how a modern marketer has the best chance for success.

Key lessons for modern marketers from 3 artists: As I stood at my desk working & dancing, dancing & working, I found my muse in the music for an article on the revenue-driven marketing mindset.

For years, marketing consultants, influencers, and vendors alike have claimed that there are certain times during the day to send out emails for maximum response. See this myth gets busted using AI!

This article will help you navigate simple to complex solutions in Oracle Eloqua to manage or eliminate spam submissions on your inbound forms.

Facebook Twitter Google+ LinkedIn Email #TegTalks with a Strategist hosted by Jason Semenek and Brandi Starr are conversations and insights for digital marketing leaders, by digital marketing...

When your brand becomes tired and outdated it’s important to step back and decide what is best for your organization: a rebrand or a refresh.

Sending too many emails can easily result in either a negative view of your brand or an unnecessary unsubscribe. Learn how to establish governance to prevent over communicating.

This article will guide you through some of the technical aspects of a custom preference center.

To help our clients, we developed a framework to support modern marketers implement a solution to align with data privacy regulations as well as anti-spam regulations (i.e. GDPR, CASL, etc)

Your email list can experience digital fatigue we have implemented Email Snooze functionality. Below are summaries of four use case and an example of how this works in Oracle Eloqua.