Google Analytics Introduction and UTM Framework Tegbook
Understanding website traffic is more important now than ever before. We have compiled a UTM Framework Tegbook that will help you leverage Google Analytics & UTM (Urchin Traffic Monitor) URL with Oracle Eloqua to gain insights into the source and engagement levels of your website visitors.
The top 3 'teg'aways you'll get from this Tegbook include:
- Use UTMs in your links to send additional information to Google Analytics
- Be sure the Google Analytics scripts are properly installed on your websites to ensure accuracy
- Oracle Eloqua can also collect UTM information once set up
Flip through our Google Analytics and UTM Framework Tegbook to learn more!
About the Author
Follow on Linkedin More Content by Jesse Nobbe