8
Email Template - Tegrita Designs Email Mock-up
Provide a brand style guide.
Provide a requirements document (if it exists).
Provide examples of past emails and examples of emails client
favors like for discussion.
A end Requirements mee ng with Tegrita Design Resource to
gather all details for email design for desktop and mobile: layout,
fonts, colors, styling, CTAs, hyperlinks, images, etc.
Provide any content or assets required as ac on items a er
Design Mee ng.
Provide content for email footer - physical address, privacy
policy, unsubscribe verbiage, this will be included in the design.
Provide
informa on around what areas of the email should be
editable and/or deletable for the protected template version.
Image list or indicate Tegrita to use placeholders.
CLIENT REQUIREMENTS: PROCESS:
1. Client provides brand style guide, requirements and email
examples.
2. Design Requirements mee ng with Tegrita Design Resource.
3. Tegrita designs email mock-up.
4. Client reviews email mock-up/provides approval or revisions.
5. Tegrita builds email templates - Standard (user has access
to the HTML) and Protected (user edits via a WYSIWYG editor).
6. Tegrita QA checks/runs Litmus tests on templates.
7. Tegrita schedules walkthrough of templates and Email Editors,
or sends emails to client to review.
8. Revision cycle if needed (may require addi onal budget).
