TegBooks

TegBook - Your Marketing Planning & Roadmapping Guide

Issue link: https://activate.tegrita.com/i/1043897

Contents of this Issue

Navigation

Page 1 of 12

2 Marketing Planning & Roadmapping Guide Influencers Your influence and recommenda ons to leadership are an invaluable part of your team's success, and, it's no small feat. In addi on to the plethora of tools, technologies, and best prac ces to consider, whatever solu ons you explore have to be balanced with in-house resourcing challenges, budgetary limita ons and day-to-day performance obstacles. Tegrita is here to help. This handy guide outlines our methodology—from assessing your current marke ng environment to developing a formal roadmap forward. Combined with the downloadable templates that you will receive from us via email, you have a powerful tool to help determine the path for your organiza on to improve efficiency, develop an agile growth strategy, and maximize marke ng results. top 3 'teg'aways • The first step is the right step. Your roadmapping journey begins with a commitment to start. • Prepare to take a hard look at your current environment, but remain objec ve. • Keep in mind that it is okay to 'go back to square one'. The best outcomes for your business will be shaped by trial and error, even during the planning process.

Articles in this issue

view archives of TegBooks - TegBook - Your Marketing Planning & Roadmapping Guide