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Create a Secure Browsing Environment from Emails to Landing Pages
Creating a secure browsing environment is essential in the digital marketing world. Tegrita's Sr. Marketing Strategy Lead, Jason Semenek, shares secure browsing tactics in Oracle Eloqua MAP.
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Long Live the King: The Importance of Content in Modern Marketing
Long Live the King: Why Content Marketing Is Important The phrase “Content is King” has been around longer than most of us have been marketers....
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Show & Tell: How to Use Timers in Responsys Programs
Along with the powerful program entry steps, decision steps and action steps, Oracle Responsys has an often-under-appreciated Timer step.
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Creating Profile Extension and Supplemental Data Tables For Storing Data
Oracle Responsys can hold a lot of data. To get the most out of this powerful system, you need to be strategic about where all the data is stored.
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Importance of Offering a Personalized Customer Experience
Years ago, the concept of personalized customer service in the digital realm took on a new meaning when companies like Barnes & Noble and Amazon...
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