From Hello to Yes Podcast [Episode 11: The Case for RevOps, Breaking Down Silos, and Unifying Your Team]
April Williams, talks with Brandi Starr about challenges every business faces, danger of working in silos, and how to align your team toward your revenue goals.
Creating an Email Domain Extension Validation Program in Oracle Eloqua
At Tegrita we created a solution to help ensure that contacts in your oracle eloqua database have a valid email address. Learn how.
Revenue Rehab: July Recap 2022
Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab July recap.
The Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)
On the Revenue Rehab, we tackle CMOs & marketing leaders hot topics. In this blog we share key takeaways from our guests on The Changing Buyer Journey. Enjoy reading.
Tegrita Marketing Launches Internal Anti-Bias Committee
Does your organization have an anti-bias committee? here is how we launched our own committee at Tegrita along with useful resources. Read article.
Breaking Down Five Key Email Marketing Metrics
The most crucial element of all your email marketing efforts is RESULTS. In this article we are breaking down 5 key email marketing metrics you should be keeping an eye out for.
All Things Growth Podcast [Episode 10: How to be Badass Modern Marketer with Brandi Starr]
In Episode 10 of All Things Growth Podcast hosts Christina Del Villar & Sree Chadalavada talk to Brandi Starr about marketing and its role in the Go to Market strategy
Revenue Rehab: March Recap 2022
Last month we launched the Revenue Rehab Podcast, opening conversations with CMOs & CROs to develop solutions and takeaways to revenue team challenges. Check out our March recap.
Revenue Rehab: April Recap 2022
Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab April recap.
Revenue Rehab: May Recap 2022
On the Revenue Rehab podcast May recap, we share actionable items from talented marketing leaders who joined Brandi Starr live every Wednesday on the podcast.
Revenue Operations: What It Isn't, What It Is & Why It's The NOW! (BOB2BMX21)
RevOps, is on the rise. Join Brandi Starr, COO of Tegrita, as she tackles the current trends in Revenue Operations to learn What RevOps isn't, What RevOps is, Why RevOps isn't the future it's the NOW!
Panel Discussion: Connecting Marketing Strategy & Technology to Build a Modern Holistic Ecosystem
Siloed systems are top detractors among revenue teams. In our panel, we provide insights and strategies on how to develop a holistic revenue ecosystem connecting your technology, strategy, & your team
Webinar [Email is not an Island: Creating an Omni-Channel Marketing Strategy]
How do use data to connect with your audiences? Join Jason Semenek, Sr. Marketing Strategist at Tegrita, on his webinar where he shares innovative ways to use your email data to help other channels.
THINK Business LIVE with Brandi Starr and Rolly Keenan, COO and CRO of Tegrita
On THINK Business LIVE, Jon Dwoskin talks about revenue growth with Brandi Starr and Rolly Keenan, authors of CMO to CRO.
Sales Is Not Revenue
Tegrita's COO, Brandi Starr joins The Shrimp Tank to talk about our latest book CMO to CRO, and how sales is NOT revenue. Listen to podcast to learn more.
Webinar [What To Do Next: Coming Digital Challenges - Show & Tell with Amy Noel]
Overcoming digital challenges is every marketer's top priority. In this webinar, Tegrita Strategy Lead, Amy Noel, explains best practices to overcome digital challenges. Watch webinar to learn more.
Capturing Consent on Asset Downloads to Meet Email Compliance Requirements
Capturing contact consent when submitting a form in Oracle Eloqua is essential to all Eloqua users. Here is a short video by Tegrita's Jesse Nobbe to show you how.
Moving Beyond Simple Segments: Remix Your Targeting Strategy With Data
Join, Brandi Starr, Chief Operating Officer of Tegrita, to learn how to leverage your data to implement targeted segments that make sense.
Set up A/B/C/D Email Testing in Campaigns in Oracle Eloqua
If you are an Eloqua user starting your ABCD email testing journey, here is a short video explains the ABCD testing steps in campaigns in oracle Eloqua. Happy watching!
Diary of a Modern Marketer: Virtual Event Fail
What’s considered a failure in the past can lead to a huge success today. Tegrita COO, Brandi Starr, shares a lesson learned in this post of Diary of a Modern Marketer. Learn more.