Articles

Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab July recap.

On the Revenue Rehab, we tackle CMOs & marketing leaders hot topics. In this blog we share key takeaways from our guests on The Changing Buyer Journey. Enjoy reading.

Does your organization have an anti-bias committee? here is how we launched our own committee at Tegrita along with useful resources. Read article.

The most crucial element of all your email marketing efforts is RESULTS. In this article we are breaking down 5 key email marketing metrics you should be keeping an eye out for.

Last month we launched the Revenue Rehab Podcast, opening conversations with CMOs & CROs to develop solutions and takeaways to revenue team challenges. Check out our March recap.

Wondering if you are due for an Oracle Eloqua Health Check? here are key identifiers that it's time for a health check, reasons, and what it includes.

Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab April recap.

Sending mass emails can yield to personalization mistakes. This article describes 3 techniques we use at Tegrita for effective email QA process to avoid such mistakes. Read article to learn more.

Want to know how top tier marketing tools, such as Eloqua, can create everything unique so that you reap the rewards of all your email efforts? find out the reasons such tools are worth the investment

Email targeting can be cumbersome especially with audience geographical segmenting. But Eloqua can help you save time and optimize your contact base. Read article to learn more.

Introducing Revenue Rehab Podcast sponsored by Tegrita, offering conversations with CMOs & CROs to develop collective solutions & takeaways to the biggest challenges faced by revenue teams.

Eloqua’s signature rule provides an effective solution if you are looking to add personalized touch to your email campaigns. Keep reading to discover how.

Tegrita, a marketing technology consultancy, announces today it has successfully completed its SOC 2 Type 2 audit.

Oracle Eloqua has many tools to help improve your brand recognition & reputation such as customizable landing pages & email templates. This article explores more ways to achieve that. Read More.

As a marketer, your email marketing success depends on your messages reaching your recipients’ inboxes without errors. Here are essential steps to prevent soft bounce back emails with Oracle Eloqua.

Both multi-variate and A/B tests play essential roles with conversion rate optimization. But multi-variate testing is far more complex resulting in richer data to analyze. Which test suits you best?

Planning your holiday season emails in advance is imperative to a successful email marketing campaign. Mythili Viswanathan from Tegrita shares tips on How To Not Get Blacklisted This Holiday Season.