Articles

  • Revenue Rehab: April Recap 2023

    Revenue Rehab: April Recap 2023

    Tune in to the Revenue Rehab podcast & learn about marketing trending topics, buzzwords, & takeaways. Here is a summary of April 2023 discussions.

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  • Revenue Rehab: March Recap 2023

    Revenue Rehab: March Recap 2023

    Tune in to the Revenue Rehab podcast & learn about marketing trending topics, buzzwords, & takeaways. Here is a summary of March 2023 discussions.

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  • CMO Career Path: Lessons from CMOs by CMOs

    CMO Career Path: Lessons from CMOs by CMOs

    If you are CMO looking to advance your career, here are five potential next steps to help you achieve this shared by CMOs on the Revenue Rehab couch.

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  • The Do’s and Don’ts of Creating an Effective Email Strategy

    The Do’s and Don’ts of Creating an Effective Email Strategy

    Email is the backbone of any effective marketing strategy. This article discusses do's and don'ts of creating an effective email strategy.

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  • Revenue Rehab: February Recap 2023

    Revenue Rehab: February Recap 2023

    Are you a marketing leader seeking inspiration? Our February instalment of the Revenue Rehab is packed with actionable items for your everyday challenges.

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  • The Role of Email in Digital Marketing Success

    The Role of Email in Digital Marketing Success

    Email marketing, when done right, can be a highly effective medium to reach your target audience. Let's explore the role of email in a successful digital mix.

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  • Making Sense of Your Contact Data in HubSpot

    Making Sense of Your Contact Data in HubSpot

    Filtering your data and gathering the right audiences to use in campaigns in HubSpot is achievable. Learn how to make sense of your contact data.

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  • Revenue Rehab: January Recap 2023

    Revenue Rehab: January Recap 2023

    Tune in to the Revenue Rehab podcast & learn about email marketing trending topics, buzzwords, & takeaways. Here is a summary of January 2023 discussions.

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  • Address Verification: A Vital Email Marketing Best Practice

    Address Verification: A Vital Email Marketing Best Practice

    A thoughtful email address verification is essential to effective email marketing. Here are best practises we follow at Tegrita and common tools in the market.

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  • Revenue Rehab: December Recap 2022

    Revenue Rehab: December Recap 2022

    On the Revenue Rehab podcast, Brandi and revenue leaders discuss collective solutions to overcome their biggest challenges. Catch up on December 2022 discussions.

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  • Using CDOs to Track Campaign Entry and Exit in Oracle Eloqua

    Using CDOs to Track Campaign Entry and Exit in Oracle Eloqua

    Struggling to track email campaign entries and exit in Oracle Eloqua? Learn how to set up a process to record every entry and exit from your campaign canvas.

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  • Revenue Rehab: November Recap 2022

    Revenue Rehab: November Recap 2022

    If you are a CMO or marketing head looking for inspiration, check out our recent discussions on the Revenue Rehab podcast. Here is a recap of November episodes.

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  • Beyond Automation: How to Store and Evaluate Data Quality in Eloqua

    Beyond Automation: How to Store and Evaluate Data Quality in Eloqua

    Oracle Eloqua is not only an email automation tool, Storing Data and Evaluating Data are some of its functionalities. Learn more through these examples.

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  • Revenue Rehab: October Recap 2022

    Revenue Rehab: October Recap 2022

    Have you listened to our recent discussions on the Revenue Rehab podcast? Here is a recap of the Revenue Rehab episodes from September.

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  • Revenue Rehab: September Recap 2022

    Revenue Rehab: September Recap 2022

    Have you listened to our recent discussions on the Revenue Rehab podcast? Here is a recap of the Revenue Rehab episodes from September.

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  • Revenue Rehab: August Recap 2022

    Revenue Rehab: August Recap 2022

    Don't miss out on our recent discussions of the Revenue Rehab podcast in this August recap, reflecting on takeaways from talented sales & marketing leaders.

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  • Creating an Email Domain Extension Validation Program in Oracle Eloqua

    Creating an Email Domain Extension Validation Program in Oracle Eloqua

    At Tegrita we created a solution to help ensure that contacts in your oracle eloqua database have a valid email address. Learn how.

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  • Revenue Rehab: July Recap 2022

    Revenue Rehab: July Recap 2022

    Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab July recap.

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  • The Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)

    The Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)

    On the Revenue Rehab, we tackle CMOs & marketing leaders hot topics. In this blog we share key takeaways from our guests on The Changing Buyer Journey. Enjoy reading.

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  • Tegrita Marketing Launches Internal Anti-Bias Committee

    Tegrita Marketing Launches Internal Anti-Bias Committee

    Does your organization have an anti-bias committee? here is how we launched our own committee at Tegrita along with useful resources. Read article.

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