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Featured in our League of Extraordinary Marketers (LxM) Sports User Group, Jason Semenek and Jesse Nobbe present: Value of a Custom Preference Center & Progressive Profiling.
Oracle Eloqua marketing automation platform has a flexible data model. Here are 5 data model considerations to achieve a successful Eloqua implementation.
“Day by day, the number of devices, platforms, and browsers that need to work with your site grows. Responsive web design represents a fundamental shift in how we’ll build websites for the decade...
This article will help you navigate simple to complex solutions in Oracle Eloqua to manage or eliminate spam submissions on your inbound forms.
This playbook provides you with guidance on how to define your Eloqua or Responsys email template requirements.
Many Oracle Eloqua customers leverage the robust form capabilities offered by Formstack forms. Learn about the webhook integration between Formstack and Eloqua.
Learn why you should track links in Oracle Eloqua and how to do so effectively.
This article will guide you through some of the technical aspects of a custom preference center.
UTM (Urchin Traffic Monitor) parameters are used on the Web by Google Analytics to track traffic to a website or page.
Oracle Eloqua allows you to determine who is tracked on your website. There are three levels of track, read more to learn the why and how of Strict Mode Tracking.
This video looks at tracking URLs with custom Query String values using Eloqua’s Redirect Link.
In this video we explore a common problem whereby we want to track clickthroughs to a dynamic URL within Eloqua.
Custom Objects are one of the more powerful tools in Eloqua – they open the door to all kinds of interesting and useful capabilities. The focus of this article is capturing data from a form submit.