Evaluating Data Quality in Eloqua
Oracle Eloqua is not created to evaluate data quality but there there are a number of useful tools within the platform that can help with that. Jesse Nobbe shares more details in this video.
Form Spam Solutions
Featured in our League of Extraordinary Marketers (LxM) Sports User Group, Jesse Nobbe presents: Technical Solutions to Form Spam.
Marketing Automation Strategy: What Is Form Spam?
Featured in our League of Extraordinary Marketers (LxM) Sports User Group, Jason Semenek presents: What is Form Spam?
Effectively Tracking Digital Body Language with First Party Cookies
Digital Body Language is derived from our online interactions. In this use case, Amy Noel at Tegrita explains how to Effectively Track Digital Body Language with First Party Cookies.
Motiva vs Oracle Adaptive Intelligence
If you are considering adding AI to your Oracle Eloqua instance, here are 2 options: Motiva AI and Oracle AI. In this article, Tegrita's Mike Geller, shares a comparison to help you choose. Read more.
Multi-Variate Testing: Harness the Power of Motiva AI
AI is becoming an important tool in digital marketing. Motiva AI integrates with Oracle Eloqua to accelerate your marketing automation with multi-variate testing and more! Here's how.
Custom Email Notifications for Form Submissions
If you are a perfectionist wanting to align your Email Notifications for Oracle Eloqua Form Submissions with company branding, we've got you covered! Here are a few tips from Tegrita's Nadim Fetaih.
Capturing Consent on Asset Downloads to Meet Email Compliance Requirements
Capturing contact consent when submitting a form in Oracle Eloqua is essential to all Eloqua users. Here is a short video by Tegrita's Jesse Nobbe to show you how.
Automate Direct Mail Sends from Oracle Eloqua Campaign Canvas
Did you know that you can automate direct mail send to contacts who haven't engaged with your brand yet? Brandi Starr, COO of Tegrita, shares 2 options to automate direct mail sends in Oracle Eloqua.
Using Eloqua Insight To Monitor And Flag Failed Campaign Sends
Oracle Eloqua campaigns experience email send issues for a variety of reasons. Learn how Tegrita team helped a client watch for email send problems using Eloqua Insight. Tegrita's Andy explains how.
Marketing Automation Strategy: Value of a Custom Preference Center & Progressive Profiling
Featured in our League of Extraordinary Marketers (LxM) Sports User Group, Jason Semenek and Jesse Nobbe present: Value of a Custom Preference Center & Progressive Profiling.
Randomly Split Campaign Flows
Want to randomly split your contacts into groups (A/B testing, for example) in Oracle Eloqua? Here are 2 techniques for achieving splits by Andy Shaw, Sr. Client Engagement Consultant at Tegrita.
Tegrita and Motiva Announce Strategic Partnership
Tegrita, a marketing technology consultancy, announces its partnership with Motiva AI, a leading advanced machine learning platform for marketing automation.
How to Create Maintainable Campaigns in Oracle Eloqua
Keeping campaigns organized in Oracle Eloqua can be a challenge. Here are essential tips to creating maintainable campaigns in Eloqua shared by Sr. Client Engagement Consultant at Tegrita, Andy Shaw.
Personalizing Emails based on Audience Using Dynamic Content
Personalization is a critical tool for Modern Marketers. Top MAP Oracle Eloqua offers great personalization functionality using dynamic content. Amy Noel, Tegrita's Strategy Lead , explains how.
Create a Secure Browsing Environment from Emails to Landing Pages
Creating a secure browsing environment is essential in the digital marketing world. Tegrita's Sr. Marketing Strategy Lead, Jason Semenek, shares secure browsing tactics in Oracle Eloqua MAP.
Set up A/B/C/D Email Testing in Campaigns in Oracle Eloqua
If you are an Eloqua user starting your ABCD email testing journey, here is a short video explains the ABCD testing steps in campaigns in oracle Eloqua. Happy watching!
Customer Benefits Guide Tech Stack Decisions, Not Trends
Investing in new tech? Listen to your customers, not trends. Tegrita's CTO & President, Mike Geller, talks about how customer benefits should guide tech stack decisions. Read More.
Using Picklists to Streamline Segmentation in Oracle Eloqua
Segmentation & targeting increase email marketing effectiveness. Top marketing automation tool Oracle Eloqua has great segmentation functionality using picklists and segments.
Organizing Eloqua Email Groups for Multiple Business Units
Oracle Eloqua Email Groups facilitate your marketing team duties and are essential to delivering better communications to your contacts. This Use Case from Tegrita Sr. Technology Lead, Jesse Nobbe exp