Articles, Thoughts and Tips.
Driven to help your team succeed on your MarTech journey.
Marketing Manager
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5:10Watch VideoHow To Prepare for an Eloqua Implementation
One of the questions that we're always asked by new Eloqua users is, “how do we properly prepare for our Oracle Eloqua implementation?” Here are our top 3 pieces of advice to help get you started!
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18:27Watch VideoFutureproof Your Marketing Automation Investment
In this webinar, learn how marketing automation technology is at the core of your MarTech stack. Tegrita is ready to bring marketing automation tools to your business!
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6:13Watch VideoCapturing Consent on Asset Downloads to Meet Email Compliance Requirements
Capturing contact consent when submitting a form in Oracle Eloqua is essential to all Eloqua users. Here is a short video by Tegrita's Jesse Nobbe to show you how.
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2:50Watch VideoAdvanced Compare Date Cloud App
Andy Shaw, Head of Product Management at Tegrita, introduces a new Oracle Eloqua cloud app 'Advanced Compare Date App' to help users easily schedule campaigns for specific days of the week.
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19:58Watch VideoEvaluating Data Quality in Eloqua
Oracle Eloqua is not created to evaluate data quality but there there are a number of useful tools within the platform that can help with that. Jesse Nobbe shares more details in this video.
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Read Flipbook
Email Excellence: How Tegrita's Approach Transformed a Health Services Provider
This case study explores the transformative partnership between Tegrita and a leading client that needed to optimize its inefficient email operations.
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Read ArticleUsing Filter Criteria In Eloqua Segments
Segments are one of the most important asset types found in Eloqua. This article describes the basic tools and logic you’ll need to use to define a segment.
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Read ArticleFrom Flight Plan to Landing: How to Execute Soaring Email Marketing Results
Email marketing optimization takes thoughtful planning, followed by seamless execution. Achieve this and more through Tegrita's Email Flight Management (EFM).
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Read ArticleThe Role of Email in Digital Marketing Success
Email marketing, when done right, can be a highly effective medium to reach your target audience. Let's explore the role of email in a successful digital mix.
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Read ArticleMaking Sense of Your Contact Data in HubSpot
Filtering your data and gathering the right audiences to use in campaigns in HubSpot is achievable. Learn how to make sense of your contact data.
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Read ArticleAddress Verification: A Vital Email Marketing Best Practice
A thoughtful email address verification is essential to effective email marketing. Here are best practises we follow at Tegrita and common tools in the market.
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Read ArticleBeyond Automation: How to Store and Evaluate Data Quality in Eloqua
Oracle Eloqua is not only an email automation tool, Storing Data and Evaluating Data are some of its functionalities. Learn more through these examples.
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Read ArticleThe Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)
On the Revenue Rehab, we tackle CMOs & marketing leaders hot topics. In this blog we share key takeaways from our guests on The Changing Buyer Journey. Enjoy reading.
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Read ArticleBreaking Down Five Key Email Marketing Metrics
The most crucial element of all your email marketing efforts is RESULTS. In this article we are breaking down 5 key email marketing metrics you should be keeping an eye out for.
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Read ArticleYes, Oracle Eloqua can cost more; and this is why it’s Worth it
Want to know how top tier marketing tools, such as Eloqua, can create everything unique so that you reap the rewards of all your email efforts? find out the reasons such tools are worth the investment
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Read ArticleNo Email Is An Island
Email marketing remains a top digital marketing channel. Jason Semenk at Tegrita, explains the importance of Integrative email strategy, common pitfalls, & solutions to remedy them. Read Article.
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Read ArticlePersonalize Your Emails with Oracle Eloqua’s Signature Rules
Eloqua’s signature rule provides an effective solution if you are looking to add personalized touch to your email campaigns. Keep reading to discover how.
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Read ArticleCreate Brand Recognition with a Consistent Look and Feel across Eloqua Assets
Oracle Eloqua has many tools to help improve your brand recognition & reputation such as customizable landing pages & email templates. This article explores more ways to achieve that. Read More.
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Read ArticleOracle Eloqua Softbounce Exclusion: How to Prevent Soft Bounce Back Emails and Master Your Email Marketing List
As a marketer, your email marketing success depends on your messages reaching your recipients’ inboxes without errors. Here are essential steps to prevent soft bounce back emails with Oracle Eloqua.
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ListenHot Soup: Synergy of Sales and Marketing
Amy Noel, Strategy Lead at Tegrita, joins Dave and Ryan from the HotSoup Podcast to talk how Sales and Marketing should work together to form Revenue Operations.
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