Marketing Manager

  • Revenue Rehab: July Recap 2022

    Revenue Rehab: July Recap 2022

    Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab July recap.

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  • The Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)

    The Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)

    On the Revenue Rehab, we tackle CMOs & marketing leaders hot topics. In this blog we share key takeaways from our guests on The Changing Buyer Journey. Enjoy reading.

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  • Breaking Down Five Key Email Marketing Metrics

    Breaking Down Five Key Email Marketing Metrics

    The most crucial element of all your email marketing efforts is RESULTS. In this article we are breaking down 5 key email marketing metrics you should be keeping an eye out for.

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  • Revenue Rehab: March Recap 2022

    Revenue Rehab: March Recap 2022

    Last month we launched the Revenue Rehab Podcast, opening conversations with CMOs & CROs to develop solutions and takeaways to revenue team challenges. Check out our March recap.

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  • Revenue Rehab: April Recap 2022

    Revenue Rehab: April Recap 2022

    Last month Brandi and our guests engaged in transparent and insightful conversations that can help you as a marketing leader today. Check out the Revenue Rehab April recap.

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  • Yes, Oracle Eloqua can cost more; and this is why it’s Worth it

    Yes, Oracle Eloqua can cost more; and this is why it’s Worth it

    Want to know how top tier marketing tools, such as Eloqua, can create everything unique so that you reap the rewards of all your email efforts? find out the reasons such tools are worth the investment

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  • Revenue Rehab: May Recap 2022

    Revenue Rehab: May Recap 2022

    On the Revenue Rehab podcast May recap, we share actionable items from talented marketing leaders who joined Brandi Starr live every Wednesday on the podcast.

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  • No Email Is An Island

    No Email Is An Island

    Email marketing remains a top digital marketing channel. Jason Semenk at Tegrita, explains the importance of Integrative email strategy, common pitfalls, & solutions to remedy them. Read Article.

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  • Personalize Your Emails with Oracle Eloqua’s Signature Rules

    Personalize Your Emails with Oracle Eloqua’s Signature Rules

    Eloqua’s signature rule provides an effective solution if you are looking to add personalized touch to your email campaigns. Keep reading to discover how.

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  • Create Brand Recognition with a Consistent Look and Feel across Eloqua Assets

    Create Brand Recognition with a Consistent Look and Feel across Eloqua Assets

    Oracle Eloqua has many tools to help improve your brand recognition & reputation such as customizable landing pages & email templates. This article explores more ways to achieve that. Read More.

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  • Oracle Eloqua Softbounce Exclusion: How to Prevent Soft Bounce Back Emails and Master Your Email Marketing List

    Oracle Eloqua Softbounce Exclusion: How to Prevent Soft Bounce Back Emails and Master Your Email Marketing List

    As a marketer, your email marketing success depends on your messages reaching your recipients’ inboxes without errors. Here are essential steps to prevent soft bounce back emails with Oracle Eloqua.

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  • Hot Soup: Synergy of Sales and Marketing

    Hot Soup: Synergy of Sales and Marketing

    Amy Noel, Strategy Lead at Tegrita, joins Dave and Ryan from the HotSoup Podcast to talk how Sales and Marketing should work together to form Revenue Operations.

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  • Panel Discussion: Connecting Marketing Strategy & Technology to Build a Modern Holistic Ecosystem43:46

    Panel Discussion: Connecting Marketing Strategy & Technology to Build a Modern Holistic Ecosystem

    Siloed systems are top detractors among revenue teams. In our panel, we provide insights and strategies on how to develop a holistic revenue ecosystem connecting your technology, strategy, & your team

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  • What Is Multi-Variate Testing? Answers from Around the Web

    What Is Multi-Variate Testing? Answers from Around the Web

    Both multi-variate and A/B tests play essential roles with conversion rate optimization. But multi-variate testing is far more complex resulting in richer data to analyze. Which test suits you best?

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  • What Is Marketing Attribution? Answers from Around the Web

    What Is Marketing Attribution? Answers from Around the Web

    Marketers use Marketing attribution to assess ROI of channels that connect them to potential customers. Attribution models can facilitate your marketing efforts and help shape your overall strategy.

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  • Webinar [Email is not an Island: Creating an Omni-Channel Marketing Strategy]42:21

    Webinar [Email is not an Island: Creating an Omni-Channel Marketing Strategy]

    How do use data to connect with your audiences? Join Jason Semenek, Sr. Marketing Strategist at Tegrita, on his webinar where he shares innovative ways to use your email data to help other channels.

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  • Webinar [What To Do Next: Coming Digital Challenges - Show & Tell with Amy Noel]41:51

    Webinar [What To Do Next: Coming Digital Challenges - Show & Tell with Amy Noel]

    Overcoming digital challenges is every marketer's top priority. In this webinar, Tegrita Strategy Lead, Amy Noel, explains best practices to overcome digital challenges. Watch webinar to learn more.

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  • INFOGRAPHIC: Limitations of Disparate Marketing Systems

    INFOGRAPHIC: Limitations of Disparate Marketing Systems

    Siloed Data Stacks? Connected software alone can’t solve the problem. Check out this infographic to learn more about Disparate Marketing Systems.

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  • Diary of a Modern Marketer: How Hypercontext Surpassed Aggressive Content Launch Goal

    Diary of a Modern Marketer: How Hypercontext Surpassed Aggressive Content Launch Goal

    Are you a master of content creation? Hiba Amin, Senior Marketing Manager at Hypercontext (previously Soapbox), shares how they surpassed an aggressive content launch goal through a 3 step approach.

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  • Evaluating Data Quality in Eloqua19:57

    Evaluating Data Quality in Eloqua

    Oracle Eloqua is not created to evaluate data quality but there there are a number of useful tools within the platform that can help with that. Jesse Nobbe shares more details in this video.

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