Tegrita Learning Hub
Driven to help your team succeed on your MarTech journey.
Accelerating My Speed to Contribution as The New Head of Marketing
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27:18Watch VideoCure Next-Big-Thing Syndrome: The Three-Step Prescription for a MarTech Stack that Delivers
Is your organization suffering from a poor performing martech stack? In this session we share a three step prescription for a healthier martech stack that delivers. Watch to learn more.
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43:46Watch VideoPanel Discussion: Connecting Marketing Strategy & Technology to Build a Modern Holistic Ecosystem
Siloed systems are top detractors among revenue teams. In our panel, we provide insights and strategies on how to develop a holistic revenue ecosystem connecting your technology, strategy, & your team
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Read ArticleSetting The Stage in One Hundred Days
The new CMO’s first 100 days sets the stage for the next year or more. The panel discussion hosted by the CMO Council and Tegrita explored how chief marketers lay the foundation for success.
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Read ArticleThe Road to CMO Success: Making the First 100 Days Count
The new CMO’s first 100 days sets the stage for the next year or more. Tegrita's six-phase framework outlines what a winning first 100 days looks like for an ambitious CMO or head of marketing.
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Read Flipbook
P15 Marketing Maturity Assessment & Roadmap
If you are in the process of assessing your marketing operations model, The Tegrita P15 Marketing Maturity Assessment provides you with exact feedback on 15 performance factors affecting your success.
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Ready for the Revenue Takeover?
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TegBook - Your Marketing Planning & Roadmapping Guide
Using the Marketing Planning & Roadmapping Guide is a big first step in assessing your current digital marketing performance.
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Read ArticleMove Over Personas, Hello Journey Archetypes
Unlike personas, which focus on the individual’s role within the organization, the journey archetypes focus more on why a buyer is in the market for your solution.
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0:55Watch VideoCMO Conversations: Measuring What Matters (With Tegrita’s Brandi Starr)
On this episode of CMO Conversations, Tricia and Brandi talk about why measuring ROI to lead isn’t measuring ROI at all and how marketers can use metrics to bring the whole revenue team together.
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Read FlipbookIN-HOUSE VS. OUTSOURCED: Adapting your Marketing Department to Tough Times
Despite many marketing departments seeing fewer resources and more demands, modern marketing leaders can still thrive in tough economic times.
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Read Article3 Benefits of Outsourcing Digital Marketing
Marketing is a key revenue driver, but with more tools available than ever before and increasing business expectations, it has become increasingly difficult for digital...
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Read ArticleSuccess as a Modern Marketer
Modern marketing drives business growth through strategy, creative solutions, technology & analysis. Our infographic will walk you through the essential 7 principles of modern marketing.
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14:21Watch VideoCrafting a Marketing Technology Strategy For your Business
Brandi Starr, COO at Tegrita, joins Atlanta Small Business Network (ASBN) in an interview to discuss marketing strategy & digital marketing trends.
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