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Show & Tell: How to Use Timers in Responsys Programs
Along with the powerful program entry steps, decision steps and action steps, Oracle Responsys has an often-under-appreciated Timer step.
Creating Profile Extension and Supplemental Data Tables For Storing Data
Oracle Responsys can hold a lot of data. To get the most out of this powerful system, you need to be strategic about where all the data is stored.
Importance of Offering a Personalized Customer Experience
Years ago, the concept of personalized customer service in the digital realm took on a new meaning when companies like Barnes & Noble and Amazon...