Connected Software alone can't create the environment critical for success today. The new world marketer must be able to translate data, pivot engagement style, process and platform, all while surfacing insights worthy of strategic integration into business functions.
About the Author
Amy is a former Marketing Strategy Lead at Tegrita. Working on top brands in the Tech and Automotive industry she developed a best in class digital strategy leader with the experience to see clients through recessions, economic downturns, dependent industry booms and their subsequent busts.
Motiva is a plug-in for Oracle Eloqua that uses machine learning and AI to optimize campaigns and improve targeting. Overcome email challenges and match the right content to the right audience!
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