This week's expert #OntheFly is Brandi Starr, Chief Operating Officer of Tegrita Consulting Group. Like a true Modern Marketing Maven, Brandi reminds us of the importance of leveraging the right marketing tools so marketers can free up their time to do what really matters.
Brandi Starr is a true Modern Marketing Maven; she believes marketing magic happens at the intersection of strategy, creativity, and technology. As Chief Operating Officer at Tegrita Brandi helps companies of varying sizes to attract, convert, close, and retain customers using technology. Brandi is the Co-Author of CMO to CRO, The Revenue Takeover by The Next Generation Executive and the host of the Revenue Rehab podcast.
Revenue Rehab EP 95 [Email ROI Unlocked: Unraveling Insights from Litmus's Report with Jaina Mistry]
On episode 95 of Revenue Rehab our host Brandi Starr is joined by Jaina Mistry, Director, Brand and Content Marketing at Litmus to tackle Email ROI Unlocked: Unraveling Insights from Litmus's Report.
The Channel CRO [It’s What You Do with Brandi Starr]
On The Channel CRO Podcast [It's What You Do] Kathleen, Des and Brandi Starr discuss integrating sales, marketing, and technology and how this is essential for businesses to thrive.
From Flight Plan to Landing: How to Execute Soaring Email Marketing Results
Email marketing optimization takes thoughtful planning, followed by seamless execution. Achieve this and more through Tegrita's Email Flight Management (EFM).
The Adaptive Executive Podcast [E 32: Using Language of Service with Tegrita’s Rolly Keenan]
Listen to host Greg Ballard and CRO of Tegrita, Rolly Keenan discuss the significance in the joy of winning and how hard it is to grow revenue when your Ops foundation is not up to par.
Email marketing, when done right, can be a highly effective medium to reach your target audience. Let's explore the role of email in a successful digital mix.
Revenue Rehab EP 44 [In-House vs Outsourced:The Debate]
In this week’s episode of Revenue Rehab, join Brandi and Adi on the couch as they discuss a hot topic in marketing; In-House vs Outsourced: The Debate.
Address Verification: A Vital Email Marketing Best Practice
A thoughtful email address verification is essential to effective email marketing. Here are best practises we follow at Tegrita and common tools in the market.
Revenue Rehab EP 23 [Un-Siloed: Leading a Single Revenue Team]
In this week's episode, Un-Siloed - Leading a Single Revenue Team, Helen and Brandi deconstruct the silo through the lens of Helen’s unique role as a COO who owns all of revenue.
The Changing Buyer Journey: Three Revenue Rehab Takeaways (and Something You Should Leave Behind)
On the Revenue Rehab, we tackle CMOs & marketing leaders hot topics. In this blog we share key takeaways from our guests on The Changing Buyer Journey. Enjoy reading.
All Things Growth Podcast [Episode 10: How to be Badass Modern Marketer with Brandi Starr]
In Episode 10 of All Things Growth Podcast hosts Christina Del Villar & Sree Chadalavada talk to Brandi Starr about marketing and its role in the Go to Market strategy
Tegrita Launches New Podcast: REVENUE REHAB Hosted By BRANDI STARR
Introducing Revenue Rehab Podcast sponsored by Tegrita, offering conversations with CMOs & CROs to develop collective solutions & takeaways to the biggest challenges faced by revenue teams.
Email marketing remains a top digital marketing channel. Jason Semenk at Tegrita, explains the importance of Integrative email strategy, common pitfalls, & solutions to remedy them. Read Article.