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Marketing technology and strategy videos for Modern Marketers. Video content includes how-to's, though leadership, demonstrations and more curated from the Tegrita YouTube channel.

  • Revenue Rehab EP 106 [Crafting the Click: Mastering Email for Meeting Success with Jeff Winters]46:20

    Revenue Rehab EP 106 [Crafting the Click: Mastering Email for Meeting Success with Jeff Winters]

    On Episode 106 of Revenue Rehab, Brandi is joined by Jeff Winters, CRO of Abstrakt Marketing Group. Listen as they address the challenge of ineffective BDR/SDR emails and how to master email strategy.

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  • Data-Driven Success in Marketing: A Conversation with Mike Geller18:28

    Data-Driven Success in Marketing: A Conversation with Mike Geller

    On the CanadianSME Small Business Podcast, Mike Geller, discusses the inception of Tegrita, future trends in marketing technology, importance of data in marketing, & systems integrations. Listen Now.

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  • Revenue Rehab EP 95 [Email ROI Unlocked: Unraveling Insights from Litmus's Report with Jaina Mistry]36:48

    Revenue Rehab EP 95 [Email ROI Unlocked: Unraveling Insights from Litmus's Report with Jaina Mistry]

    On episode 95 of Revenue Rehab our host Brandi Starr is joined by Jaina Mistry, Director, Brand and Content Marketing at Litmus to tackle Email ROI Unlocked: Unraveling Insights from Litmus's Report.

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  • Ask Me Anything: Staying Ahead of Google & Yahoo's 2024 Changes19:14

    Ask Me Anything: Staying Ahead of Google & Yahoo's 2024 Changes

    Hosted by Brandi Starr, COO at Tegrita, this session features a concise 15-minute briefing by Mike Geller, CTO at Tegrita, on the pivotal email changes rolling out from Google and Yahoo. Why This Ses

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  • Revenue Rehab EP 94 [My Journey with Tracy Sestili: Going from CMO to CRO]43:44

    Revenue Rehab EP 94 [My Journey with Tracy Sestili: Going from CMO to CRO]

    In the fifth installment of Revenue Rehab’s My Journey series, on the couch in episode 94, Brandi talks to Tracy about her journey going from CMO to CRO. Listen to the full episode now.

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  • Revenue Rehab EP 85 [Avoid the Hype: Making Smart Choices in Marketing Tech]31:48

    Revenue Rehab EP 85 [Avoid the Hype: Making Smart Choices in Marketing Tech]

    On episode 85 of Revenue Rehab, host, Brandi Starr and Brian Cooper tackle Making Smart Choices in Marketing Tech.

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  • How To Prepare for an Eloqua Implementation5:10

    How To Prepare for an Eloqua Implementation

    One of the questions that we're always asked by new Eloqua users is, “how do we properly prepare for our Oracle Eloqua implementation?” Here are our top 3 pieces of advice to help get you started!

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  • Futureproof Your Marketing Automation Investment18:27

    Futureproof Your Marketing Automation Investment

    In this webinar, learn how marketing automation technology is at the core of your MarTech stack. Tegrita is ready to bring marketing automation tools to your business!

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  • Capturing Consent on Asset Downloads to Meet Email Compliance Requirements6:13

    Capturing Consent on Asset Downloads to Meet Email Compliance Requirements

    Capturing contact consent when submitting a form in Oracle Eloqua is essential to all Eloqua users. Here is a short video by Tegrita's Jesse Nobbe to show you how.

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  • Set up A B C D  Email Testing in Campaigns in Oracle Eloqua8:30

    Set up A B C D Email Testing in Campaigns in Oracle Eloqua

    If you are an Eloqua user starting your ABCD email testing journey, here is a short video explains the ABCD testing steps in campaigns in oracle Eloqua. Happy watching!

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  • Advanced Compare Date Cloud App2:50

    Advanced Compare Date Cloud App

    Andy Shaw, Head of Product Management at Tegrita, introduces a new Oracle Eloqua cloud app 'Advanced Compare Date App' to help users easily schedule campaigns for specific days of the week.

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  • Cure Next-Big-Thing Syndrome: The Three-Step Prescription for a MarTech Stack that Delivers27:18

    Cure Next-Big-Thing Syndrome: The Three-Step Prescription for a MarTech Stack that Delivers

    Is your organization suffering from a poor performing martech stack? In this session we share a three step prescription for a healthier martech stack that delivers. Watch to learn more.

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  • Evaluating Data Quality in Eloqua19:58

    Evaluating Data Quality in Eloqua

    Oracle Eloqua is not created to evaluate data quality but there there are a number of useful tools within the platform that can help with that. Jesse Nobbe shares more details in this video.

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  • Revenue Rehab EP 83 [From Doubt to Dollars: How Email Marketing Drove Unprecedented Growth]38:34

    Revenue Rehab EP 83 [From Doubt to Dollars: How Email Marketing Drove Unprecedented Growth]

    On episode 83 of Revenue Rehab, Brandi and Denmark tackle From Doubt to Dollars: How Email Marketing Drove Unprecedented Growth.

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  • Revenue Rehab EP 57 [Inbox Enlightenment: Transforming Old Advice into New Revenue]34:54

    Revenue Rehab EP 57 [Inbox Enlightenment: Transforming Old Advice into New Revenue]

    In this week’s episode of Revenue Rehab, on the couch Brandi and Jeff will tackle: Inbox Enlightenment: Transforming Old Advice into New Revenue.

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  • Revenue Rehab EP 44 [In-House vs Outsourced:The Debate]31:57

    Revenue Rehab EP 44 [In-House vs Outsourced:The Debate]

    In this week’s episode of Revenue Rehab, join Brandi and Adi on the couch as they discuss a hot topic in marketing; In-House vs Outsourced: The Debate.

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  • Revenue Rehab EP 23 [Un-Siloed: Leading a Single Revenue Team]36:56

    Revenue Rehab EP 23 [Un-Siloed: Leading a Single Revenue Team]

    In this week's episode, Un-Siloed - Leading a Single Revenue Team, Helen and Brandi deconstruct the silo through the lens of Helen’s unique role as a COO who owns all of revenue.

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  • THINK Business LIVE with Brandi Starr and Rolly Keenan, COO and CRO of Tegrita23:43

    THINK Business LIVE with Brandi Starr and Rolly Keenan, COO and CRO of Tegrita

    On THINK Business LIVE, Jon Dwoskin talks about revenue growth with Brandi Starr and Rolly Keenan, authors of CMO to CRO.

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  • Sales Is Not Revenue6:34

    Sales Is Not Revenue

    Tegrita's COO, Brandi Starr joins The Shrimp Tank to talk about our latest book CMO to CRO, and how sales is NOT revenue. Listen to podcast to learn more.

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  • Crafting a Marketing Technology Strategy For your Business14:21

    Crafting a Marketing Technology Strategy For your Business

    Brandi Starr, COO at Tegrita, joins Atlanta Small Business Network (ASBN) in an interview to discuss marketing strategy & digital marketing trends.

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