Latest Content

Welcome to the Tegrita Learning Hub! Marketing strategy & automation resources. Treat yourself to top notch marketing know-how with Oracle Eloqua and Responsys how-to’s and resources along with strategic insight

  • Marketing Planning: The Unlearning and Reinventing Approach to Driving Growth19:56

    Marketing Planning: The Unlearning and Reinventing Approach to Driving Growth

    Successful organizations are forward looking, take calculated risks & act swiftly. In this webinar you will learn the “learning-unlearning-trashing-reinventing” approach to planning and roadmapping.

    Watch Video
  • Connect
  • Tegrita Email Compliance Methodology – Implementing GDPR in Oracle Eloqua

    Tegrita Email Compliance Methodology – Implementing GDPR in Oracle Eloqua

    To help our clients, we developed a framework to support modern marketers implement a solution to align with data privacy regulations as well as anti-spam regulations (i.e. GDPR, CASL, etc)

    Read Article
  • Oracle Eloqua How-To: Dynamic Content20:43

    Oracle Eloqua How-To: Dynamic Content

    Featured as the Oracle Eloqua How-To topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, this is Dynamic Content.

    Watch Video
  • Leveraging Marketing Automation to Give Your Partnerships Team More to Sell22:35

    Leveraging Marketing Automation to Give Your Partnerships Team More to Sell

    Featured as the Marketing Strategy topic in the Marketing Automation for Sports Marketers (MASM) User Group, here's how to Leverage Marketing Automation to Give Your Partnerships Team More to Sell!

    Watch Video
  • MarTech Introduction: Motiva AI21:00

    MarTech Introduction: Motiva AI

    Featured as the Marketing Technology topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, here's Motiva AI.

    Watch Video
  • How Content Experience Helps Financial Services (Full Interview)

    How Content Experience Helps Financial Services (Full Interview)

    Join Brandi Starr and Mythili Viswanathan as they join Uberflip to discuss how content experience helps financial service companies build trust and stronger client relationship.

    Read Article
  • 4 Principles for Effective Lead Management

    4 Principles for Effective Lead Management

    Lead management is part of any business that has leads. In order to have a lead management process that works, you need these four components!

    Read Article
  • One The Fly: Leverage MarTech for Efficient Marketing2:16

    One The Fly: Leverage MarTech for Efficient Marketing

    This week's expert #OntheFly is Brandi Starr, COO of Tegrita Consulting Group. Like a true Modern Marketing Maven, Brandi reminds us of the importance of leveraging the right marketing tools!

    Watch Video
  • ×

    Country
    Subscribe to Blog Updates
    Thank you!
    Error - something went wrong!
  • Google Analytics Introduction and UTM Framework

    Google Analytics Introduction and UTM Framework

    Understanding website traffic is more important now than ever before. We have compiled a UTM Framework Tegbook that will help you leverage Google Analytics & UTM URL with Oracle Eloqua.

    Read Flipbook
  • We are Tegrita: Outward Changes with Inward Impact – The Evolution of the Tegrita Brand

    We are Tegrita: Outward Changes with Inward Impact – The Evolution of the Tegrita Brand

    Today is the soft launch of our brand refresh, and I’m excited to share with you the changes that we’ve made, and the lessons that you can take away from the evolution of the Tegrita brand!

    Read Article
  • Email Marketing: 6 Tips For Strong Calls To Action

    Email Marketing: 6 Tips For Strong Calls To Action

    The average office worker receives 121 emails per day! Let’s talk about calls to action and how a modern marketer has the best chance for success.

    Read Article
  • Revenue-Driven Marketing Mindset: 3 Lessons from Snoop, Puffy, and Beyoncé

    Revenue-Driven Marketing Mindset: 3 Lessons from Snoop, Puffy, and Beyoncé

    Key lessons for modern marketers from 3 artists: As I stood at my desk working & dancing, dancing & working, I found my muse in the music for an article on the revenue-driven marketing mindset.

    Read Article
  • Can I Manage Events in Oracle Eloqua?

    Can I Manage Events in Oracle Eloqua?

    Events are a key component of demand generation strategy for many organizations. The following five questions are what I ask clients who are considering how to manage their events!

    Read Article
  • MarTech Introduction: OneMob - Video Platform20:34

    MarTech Introduction: OneMob - Video Platform

    Featured as the Marketing Technology topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, here's OneMob - Video Platform Demo.

    Watch Video
  • Email Personalization: The STARR Methodology30:10

    Email Personalization: The STARR Methodology

    Featured as the Marketing Strategy topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, this is Email Personalization: The STARR Methodology.

    Watch Video
  • Tweet Us
  • Oracle Eloqua How-To: Branding and Deliverability32:55

    Oracle Eloqua How-To: Branding and Deliverability

    Featured as the Oracle Eloqua How-To topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, this is Branding and Deliverability.

    Watch Video
  • How to Convert Contact Data into Custom Object Data in Oracle Eloqua

    How to Convert Contact Data into Custom Object Data in Oracle Eloqua

    The Problem: How do we backfill the CDO checkboxes with the data stored in the Oracle Eloqua contact field? The Solution: Read more to find out!

    Read Article
  • Using Oracle Eloqua’s Facebook and LinkedIn Apps

    Using Oracle Eloqua’s Facebook and LinkedIn Apps

    With the introduction of the Facebook Lead Ads app and the LinkedIn Campaign Manager app, Oracle Eloqua brings two great options that bridge the gap between social and email.

    Read Article
  • Essential Firefox Plug-ins and Functionality for the Oracle Eloqua User

    Essential Firefox Plug-ins and Functionality for the Oracle Eloqua User

    As a developer, I tend to look for technological solutions. The following Firefox plugins help improve my capabilities and save me valuable time.

    Read Article
  • ×

    First Name
    Last Name
    Country
    Business Phone
    I need help with...
    Yes, I consent to receiving Blog, Events, Strategic Insight or Product and Service Updates!
    Thank you!
    Error - something went wrong!
  • How Much Does an Oracle Eloqua Implementation Cost?

    How Much Does an Oracle Eloqua Implementation Cost?

    One of the first questions I’m often asked by a potential client who is considering purchasing Oracle Eloqua is “How much does an Implementation Cost?".

    Read Article
  • 2019 NHL Champions St. Louis Blues' Big Win Integrating Eloqua with Tegrita

    2019 NHL Champions St. Louis Blues' Big Win Integrating Eloqua with Tegrita

    While they may be heroes on the ice, the St. Louis Blues marketing team used to feel overwhelmed without an efficient marketing automation tool.

    Read Flipbook
  • Myth-Busting Send Time Optimization: What Your Data Can Tell You

    Myth-Busting Send Time Optimization: What Your Data Can Tell You

    For years, marketing consultants, influencers, and vendors alike have claimed that there are certain times during the day to send out emails for maximum response. See this myth gets busted using AI!

    Read Article
  • loading
    Loading More...