Welcome to the Tegrita Learning Hub! Marketing strategy & automation resources. Treat yourself to top notch marketing know-how with Oracle Eloqua and Responsys how-to’s and resources along with strategic insight
Value of Working with a Technology Partner
Champions stay champions by consistently training to be the best, and they achieve this through support from experts. Let's explore how partners can help your organization stay at the top of its game.
Marketing Planning: The Unlearning and Reinventing Approach to Driving Growth
Successful organizations are forward looking, take calculated risks & act swiftly. In this webinar you will learn the “learning-unlearning-trashing-reinventing” approach to planning and roadmapping.
5 Steps to Create Amazing Fabl Experiences
Marketing communications are more than just sharing information; the best marketers know it’s about telling a story. Stories create an experience, provoke emotion, engage the audience and, a good...
What Is Content Experience? Answers From Around the Web
Content experience is an evolutionary approach to content marketing, placing an emphasis on how your audience consumes and interacts with your content.
Fabl Finds The Content Experience Sweet Spot
High impact content experience platform, Fabl, finds the sweet spot! It allows marketers to easily produce, publish, manage, and analyze content.
Tegrita Announces Strategic Partnership With Fabl
Tegrita, a full-stack marketing technology consulting firm, announces partnership with Fabl, a leading content marketing, management, and publishing platform.
9 TED Talks Every Modern Marketer Needs to Watch
Here are the top 9 TED Talks every Modern Marketer needs to watch! From the importance of storytelling to how boredom can lead to the most brilliant ideas, here is my must watch list!
Ban the “Clicked Email?” Decision Rule: A Better Way to Evaluate Engagement
Familiar with the “Clicked Email?” decision rule? We’re taking a bold stance – we propose banning this decision rule and taking your Nurture Campaigns to the next level.
What is Inbound Marketing? Answers From Around the Web
Here is what the web has to say when we asked "What is Inbound Marketing?" Excellent answers from marketing industry leaders to help understand Inbound.
Oracle Eloqua How-To: Eloqua Release 20 - The Good Parts
Featured as the Oracle Eloqua How-To topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, Jesse Nobbe presents: Oracle Eloqua 20 Release - The Good Parts.
Innovative Ideas for Communicating During the Shutdown
Featured as the Marketing Strategy topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, Jason Semenek presents: Innovative Ideas for Communicating During the Shutdown.
MarTech Introduction: Conversica
Featured as the Marketing Technology topic in the Marketing Automation for Sports Marketers (MASM) Virtual User Group, Brian Kaminski presents: Conversica.
Reimagining Your 2020 Marketing Plan During COVID-19
There has been a seismic shift in the marketplace that none of us was prepared for. We are having to pivot 2020 plans and, in many cases, do so without a full team or expected budget. Lead by Brandi S
Success as a Modern Marketer
Modern Marketing is “an adaptive methodology that drives business results by blending strategy, creative, technology, and analysis.” This infographic shows the 7 principles of Modern Marketing.
What is Modern Marketing? Answers From Around the Web
The concept of Modern Marketing is still a bit abstract, so here is a look at how others across the web have defined and described the concept.
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Webinar: Futureproof Your Marketing Automation Investment
Marketing Automation is one of the core components of your MarTech Stack. Understanding where to start & how to maximize your ROI is key. Learn how to futureproof your marketing automation investment.
Crafting a Marketing Technology Strategy For your Business
On today’s show, we’re pleased to welcome Brandi Starr, Chief Operating Officer at Tegrita, a modern marketing consultancy focused on technology. In this segment, Brandi first discusses her marketing
What Is Marketing Automation? Answers From Around The Web
What is Marketing Automation? We looked, and here is what the web has to say! Advice on Marketing Automation basics.
5 Ways to Engage Virtually After Cancelled Events
Don’t worry, you can continue to drive engagement with your customers and prospects when your physical events are cancelled! Here are 5 tips from Tegrita!
Tegrita Testimonial: Eaton Power Quality
I think when picking a consulting firm you really have to dig deep to see what their levels of expertise are and also their commitment to your organization.
Working From Home For the First Time? Our Advice to Newbies
Many are now being asked to work from home for the first time which can be scary or frustrating, we’re sharing our advice on how we do it successfully.
Why Do Clients Like Working With Tegrita?
We asked some of our consultants why they think clients like working with Tegrita. Their answers embody who we are as an organization and why our customers love us.