Futureproof Your Marketing Automation Investment

Marketing Automation technology is one of the core components of your MarTech Stack. Understanding where to start, how to grow, and how to maximize your return on investment is key. During this webinar we will share our expertise on how to futureproof your marketing automation investment.

• Beyond the Basics: Learn what capabilities your marketing automation platform needs to have to grow with you.
• Crawl, Walk, Run: Learn how to develop a scalable plan to begin where you are and grow quickly into more sophisticated modern marketers.
• The Puzzle Approach: Learn how to build your marketing strategy like a jigsaw puzzle. As business needs, market trends, and performance changes each of the puzzle pieces can be revamped and revised to meet.

If you are in the process of choosing the right Marketing Automation Platform here are a few other articles that you may find valuable:

• Mr/Mrs Right vs. Mr/Mrs Right Now: Choosing the Best Marketing Automation Platform
• Getting Started with Marketing Automation: What you need to know throughout the process
• Five Ways to Maximize Your Eloqua Investment
• It’s Moving Day! Key Considerations as you move to Eloqua

The Tegrita team is available to you at any time to discuss whether Eloqua or Responsys is the right Marketing Automation Platform for you. For more information, contact us.

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About the Author

Brandi Starr is a marketing powerhouse with over 20 years of experience shaking up B2B and B2B2C companies. As COO at Tegrita, a consultancy that unlocks the power of email, she's all about transforming processes, enhancing go-to-market strategies, and ensuring smooth customer experiences. Named one of the Top 50 Women in MarTech, Brandi blends strategic vision with operational savvy. She's also the co-author of "CMO to CRO" and the host of the Revenue Rehab podcast, known for turning ideas into action and inspiring others in the marketing world.

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