Spamming Zero Podcast [E 51: How To Conquer Communications In Marketing Operations]

May 31, 2023 Brandi Starr

There’s no doubt about it… Streamlined, clear, effective communications in Marketing Ops is an ART.

Full stop.

So, it only made sense that we track down a true artist on the subject to share her brilliant know-how with our listeners.

Brandi Starr is COO at Tegrita, Podcast Host of Revenue Rehab, an International Best-Selling Author, and our honored guest this week on Spamming Zero.

What’s Covered?

  • A bit about Brandi’s 23 years in digital marketing
  • The right infrastructure to successfully communicate with customers
  • How to tackle the issues when technologies are NOT communicating
  • Identifying vendors with the right “stickiness”
  • What B2B and DTC can learn from each other
  • VOC & Managing customer expectations in a streamlined journey
  • Non-negotiable: having cross departmental buy in
  • How our expert incorporates journey mapping
  • And more


Check out the full episode on:


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Source

About the Author

Brandi Starr

Brandi Starr is a true Modern Marketing Maven; she believes marketing magic happens at the intersection of strategy, creativity, and technology. As Chief Operating Officer at Tegrita Brandi helps companies of varying sizes to attract, convert, close, and retain customers using technology. Brandi is the Co-Author of CMO to CRO, The Revenue Takeover by The Next Generation Executive and the host of the Revenue Rehab podcast.

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