Crafting a Marketing Technology Strategy For your Business

April 7, 2020 Brandi Starr

Today on Atlanta Small Business Network; Brandi Starr, Chief Operating Officer at Tegrita joins us to tackles some of the big trends in digital marketing and why some businesses fall victim to “tech overload.” She explains how to prevent this overload, as well as how businesses can create an overall better customer experience through digital marketing.

Atlanta Small Business Network is your local source for business news, information, resources, best practices and event coverage. From start-up to success, we are your go-to resource for small businesses in Atlanta, Georgia.

About the Author

Brandi Starr is a marketing powerhouse with over 20 years of experience shaking up B2B and B2B2C companies. As COO at Tegrita, a consultancy that unlocks the power of email, she's all about transforming processes, enhancing go-to-market strategies, and ensuring smooth customer experiences. Named one of the Top 50 Women in MarTech, Brandi blends strategic vision with operational savvy. She's also the co-author of "CMO to CRO" and the host of the Revenue Rehab podcast, known for turning ideas into action and inspiring others in the marketing world.
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Crafting a Marketing Technology Strategy For your Business

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