Marketing is a key revenue driver, but with more tools available than ever before and increasing business expectations, it has become increasingly difficult for digital marketers to keep up. Many modern marketing organizations leverage third-party partners to scale their team. Although outsourcing can provide cost-savings, the true value of a trusted partner goes far beyond the expense.
About the Author
Brandi Starr is a marketing powerhouse with over 20 years of experience shaking up B2B and B2B2C companies. As COO at Tegrita, a consultancy that unlocks the power of email, she's all about transforming processes, enhancing go-to-market strategies, and ensuring smooth customer experiences. Named one of the Top 50 Women in MarTech, Brandi blends strategic vision with operational savvy. She's also the co-author of "CMO to CRO" and the host of the Revenue Rehab podcast, known for turning ideas into action and inspiring others in the marketing world.
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